A recent study about the Mobile Internet traffic shows the most popular destination of mobile internet users. According to the analysis, almost 60% of the time on mobile internet is spent on social networking websites, like facebook and twitter. Only 14% of mobile Internet time on portals, the second most popular category, and rest is a mix traffic of Emails, general web browsing etc. “The disparity of time spent between social networking and the next category, portals, which account for 59.83 and 13.65 percent of time spent respectively, is a vivid illustration of the impact social networking has on Mobile Internet traffic in a given week” – Vice President of Marketing Evan Neufeld. The study also found out something interesting about the mobile traffic – The social networking websites like facebook and MySpace who have got their mobile applications on every popular mobile OS, these apps drive more trffic towards their website than the normal computers. Which means that these days, people prefer to use social media networks from their cellphones instead of their computer. Here are some figures from the report:
Those social networks or websites who have an immense user base but are getting low traffic should consider this report seriously. Maybe the problem lies in the fact that they are not keeping up with the latest trends in the world of Internet, which is producing related apps for the convenience of your users. And if you think thats the problem with your company and interesting in getting an app developed which would be cross-platform on all major mobile OS, then contact our team of mobile developers here by simply submitting a brief quote. Our team will then contact you with a proposal at their earliest.
